Home
 

 

London Zoo attracts multilingual visitorsThe Zoological Society of London (London Zoo) welcomes visitors from all over the world every year.



The web team wanted to provide more comprehensive information to their international visitors in a format that was easy for them to update and maintain.

  • The Challenge
  • The Solution
  • The Results

The Challenge

  • Selecting relevant content for translation

  • Choosing the languages to prioritise

  • Keeping the localised content up to date

The Solution

  • Experienced Project Managers to advise ZSL on the best option

  • International Blast allowed ZSL to localise key information in 5 languages for a minimum investment

  • Regular work is undertaken to update seasonal information such as pricing, changing exhibits, etc

The Results

  • International visitors can access key information before they arrive in the UK

  • Additional content has since been added to the localised pages

  • ZSL benefits from extra web traffic, thanks to an up-to-date multilingual site

  • Other languages can easily be added later

More...

Testimonial from ZSL (London Zoo)

  • “We were unsure of the best way to present translations of key information on our website - we’d always used PDFs before.
  • The Wéb-Tränslatiôns team was very knowledgeable - I was impressed by the way they talked me through what was best for us and how their International Blast service could achieve this.”
  • Paul Hutton, Web Editor – ZSL (London Zoo)

Popular Translation Languages